Elusa Winery

A multi-phase visual partnership capturing Elusa Winery across product storytelling and seasonal experiential campaigns.

The work spanned both direct brand production and estate-driven storytelling through its presence within Four Seasons Resort & Residences Napa Valley — positioning Elusa as both independent winery and integral part of the property’s luxury ecosystem.

The visual direction balanced precision and atmosphere:

– Product-centered compositions highlighting bottle, label, and craftsmanship
– Summer campaign imagery centered on vineyard experience and hospitality
– Estate environment and architectural context
– Integration within the broader Four Seasons narrative

Across multiple productions, more than 400 art-directed assets were developed and post-produced to support digital launch, seasonal marketing, product storytelling, and long-term brand positioning.

Role: Creative Direction + Photography
Scope: Multi-Phase Campaign Partnership
Deliverables: 400+ Campaign-Ready Assets